Marketing & RD

Every year Atlantic Grupa actively prepares for entering another working and successful summer season. As the tourists are getting closer to our coast, our products disappear from the shelves faster than usual. This is why we are one of the biggest seasonal employers with over 200 new jobs every year.

  • "DON'T FOLLOW, CREATE YOUR BRAND"

    The charm of brand development is that you live, sleep and breath your brand, but the most rewarding thing is when you get the chance to co-create something new, something that you truly believe in.

    Katja Butala, Senior Head of Brand Development

  • "FREE TO FIND YOUR BRAND FLAVOUR"

    The reason why I chose Atlantic Grupa for my Trainee programme is the wide spectrum of opportunities for development. Atlantic, with its own brands, is a leading FMCG company in the region. As I grow professionally I get to work on different brands and discover brand flavours that suit me the most.

    Stefan Brdarić, Junior Brand Building Manager for Argeta 

  • "DARE TO SHARE AN OPINION OPENLY"

    In Atlantic, I have an opportunity to make a difference. Our brands are shaped by our opinions, so it’s welcomed to share them openly. For me, it’s also important I work for a company with such a wide range of brands and countries where we operate, not to mention over 40 markets where we are present with our brands.

    Nikola Mandić, Brand Building Manager for Barcaffé

  • "MY JOB IS DYNAMIC AND FILLED WITH CHALLENGES."

    But when I see results I stand behind – great events and successful promotions – which our audience enjoy, there is an inevitable feeling of pride. That is the crown of my work.

    Gordana Jajčević, BTL Coordinator for Croatia and Slovenia

  • MARKETING COMMUNITY

    With over 200 marketing experts in Atlantic we invest extra effort in keeping connected so we can exchange ideas, knowledge, successful and not so successful stories because frankly, between us there are lots of stories to tell ;).  We learn together, we have fun together and together we create the flavours you love.

  • CREATING ENGAGING CONSUMER EXPERIENCE (CECX)

    Once a year we all come together to present the latest trends and the best world, regional and internal practices on a dedicated theme. This year we'll tackle Understanding and Influencing Shopper Behaviour. Join us!

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